Your required to write a report that addresses the following 6 tasks: 1. Discuss the differences between Traditional and Digital Marketing. Explain why it would be important for Clintons to invest in digital marketing. LO 1 2. Illustrate how Clintons could utilise website optimisation techniques to improve performance. LO 3 3. Critically discuss how Clintons can use Search Engine Optimisation (SEO) and Pay-Per-Click advertising (PPC), to improve its website visibility amongst its competitors. LO …

| February 14, 2018

Your required to write a report that addresses the following 6 tasks: 1. Discuss the differences between Traditional and Digital Marketing. Explain why it would be important for Clintons to invest in digital marketing. LO 1 2. Illustrate how Clintons could utilise website optimisation techniques to improve performance. LO 3 3. Critically discuss how Clintons can use Search Engine Optimisation (SEO) and Pay-Per-Click advertising (PPC), to improve its website visibility amongst its competitors. LO …

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