What does the future hold for traditional mass- media advertising

| March 31, 2017

Question
Hi Fanicelynn, below is a marketing discussion question; can you provide as quickly as you can. I have another request coming soon after this one. Thanks

What does the future hold for traditional mass- media advertising? If you were the CEO of a major television network, magazine publisher, or newspaper company, what would you be doing now to ensure the livelihood of your company in 10 to 20 years?

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