The purpose of this assignment is to produce a comprehensive marketing audit that would support a marketing plan.

| February 2, 2018

The purpose of this assignment is to produce a comprehensive marketing audit that would support a marketing plan. The audit will be produced for a company or brand and will focus on one market only. Students will be given by their tutor the choice of 5 companies, where they need to select one, and produce a thorough, well researched and comprehensive marketing audit. Airlines that operate in Singapore Changi Airport . I am choosing (Air Asia) Type of Assessment: Report Instructions: choose one c …

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