The aim of this assessment is for you to demonstrate both your understanding of, and ability to identify the key components of a Marketing Plan for a product or service.

| February 12, 2018

The aim of this assessment is for you to demonstrate both your understanding of, and ability to identify the key components of a Marketing Plan for a product or service.

You need to select one (1) organization/ product /service. You are to conduct a full analysis of the marketing environment, the target market and the marketing strategy through the application of theory presented and discussed in the subject. The key submission will be a marketing report

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