Task: It is essential for marketers to understand the implications of changes in the macro and micro environment.

| August 14, 2017

Task: It is essential for marketers to understand the implications of changes in the macro and micro environment.
Select a company or organisation of your choice that is relevant to your degree. Critically appraise all elements of the PESTLE analysis and discuss how marketers in this company/ organisation should adapt to external changes.

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