online business and e-commerce strategy

| October 22, 2018

CIS8100 Assignment 2PROJECT
(PROTOTYPE) & REPORT

Description

Marks out of

Wtg(%)

Word limit

Due date

Assignment 2

100

30

Approx. 3000

4April 2014

Learning objectives and graduate skills tested
This assignment relates to your understanding of the key issues in
relation to the infrastructure and functional requirements of a digital
business and to allow you to demonstrate your ability to research, synthesise
and specify the infrastructure andfunctional requirements of an e-commerce
website in a report.

Assignment 2 and the subsequent Assignment 4 require you to plan and develop
an e-commerce strategy including building a prototype website of your choice to
facilitate your proposed online business.

You will be required to design, install,
configure and populate your proposed e-commerce site using the Joomla content
management system using a URL in cloudaccess.net that will be supplied to
you by the Course Leader.

Assignment 2 specifications

Assignment 2is made up of THREEtasks:

TASK 1 – Assignment 2 Journal

Maintain a journal of the activities and research that you have engaged
in in the completion of this assignment.

The journal mustdocument the progress that you have made from start to
the conclusion of this assignment.

Use the Journal Template provided in the CIS8100
StudyDesk.

The journal entries will include, in date order, the following:

● Date of project/research activity
● Project/research activity
● Duration
● Description/Discussion of the project/research activity
● Follow up task arising from this activity
(10 marks)

TASK 2 – Preliminary analysis of proposed online
business and e-commerce strategy

For Task 2 you are required to conduct a preliminaryanalysisofyourproposed online business (of your own choosing)and develop an e-commerce strategy and prototype
web site.

The report must address the following:

1. Conduct an environmental analysisof your
proposed e-commerce presence, keeping in mind the potential for global e‑Business
and focusing on the following:
a. Value
propositions of your e-commerce
strategy
b. Core
competencies that can be
enabled/enhanced through an e-commerce presence
c. Market
analysis and trends regarding
your proposed e-commerce strategy
d.
Evaluation
of youre-commerce strategy in terms of Porter’s
competitive forces model (.buildmyonlinestore.com/articles/how-defensible-is-your-e-commerce-business-model/”>http://www.buildmyonlinestore.com/articles/how-defensible-is-your-e-commerce-business-model/).
2. List and describe how thestrategic goals and objectives of your organisation
will be addressed in your proposed e-commerce website.
3. Identify what key stakeholders/customerswill want
from your proposede-commerce website, and how this fits with the goals of the e-commerce
website and the organization
4. Briefly describe and
justify the e-Commerce business model(s)
that will be used in your e-commerce website.
5. List and briefly describe
the potential risks associated with
your proposed e-commerce strategy and presence.
(50 marks)

NOTE: The word length for this task is about 2500 words, so ensure you
cover all the above topics adequately and concisely while taking this
constraint into consideration.

TASK 3 Briefing document of required Joomla!
Activities undertaken for Assignment 2
Prepare and submit a briefing document (about 500 words) on
completion of the following activities using your assigned Joomla!2.5 website:
1. Use the assigned URLsupplied
to you by your Course Leader to commence the first steps in familiarising
yourself with Joomla as a content management system and to develop a
preliminary prototype of your proposede-commerce website. (State the URL in the
first part of the report)
2. Configure the e-commerce site
and create a home page (include the name of the your proposed e-commerce business
or entity) with a menu and links and describe the steps required to achieve
this (include snapshots in your document).
3. List all the Joomla!components
and features you are likely to use for Assignment 4 and why (see a selection of
Joomla! features below).
4. List and briefly describe
any links and resources that you have used or are likely to use to research and
build your e-commerce website.

You will not be required to install the Jooma!
system on your computer.
Instead you will be provided access to a
pre-installed Joomla! development environment provided by cloudaccess.net via
an url link assigned to each student.
Instructions to access your cloudaccess.net
website will be provided on the StudyDesk.

To complete this task you will need to familiarise yourself with the
features of the Joomla! Content Management System by studying one or more of the
following online resources,
(1).cloudaccess.net/joomla-2-5.html”>Cloudaccess.net Knowledge
base for Joomla!2.5 ,
(2) Joomla! explained : your step-by-step guide / Stephen Burge (can be
purchased as a.amazon.com/s/ref=nb_sb_ss_i_1_15?url=search-alias%3Dstripbooks&field-keywords=joomla+explained+your+step-by-step+guide&sprefix=Joomla%21+Explain%2Cstripbooks%2C695″>Kindle Edition,.informit.com/store/joomla-explained-your-step-by-step-guide-9780321703781″>ebook or in hard copy)
(3),Official Joomla! Book 2nd Edn Jennifer Marriot &Ein Waring as a.amazon.com/Official-Joomla-Book-Edition-Press-ebook/dp/B00AVW2HYY/ref=tmm_kin_title_0″>Kindle Edition as.informit.com/store/official-joomla-book-9780321821546″>ebook or in hard copy and
(4).com/sites/cocoate.com/files/private/j25en.pdf”>Joomla! Beginner’sGuide 2.5 free e-book.
(40 marks)

ASSSIGNMENT 2 TOTAL MARKS: 100

JOOMLA FEATURES

Setup
·
Using
Cloudaccess.net
·
Installing
Joomla
Creating content
·
Adding
pages to the front page
·
Creating
a Sitemap
·
Adding
external and internal links
·
Deleting
or hiding content
Creating
Sections and Categories
·
Organising
content in to sections and categories
·
Choosing
content layout
·
Adding
meta data for search engines
Global
configurations
·
Configuring
articles parameters
·
Ordering
articles
·
Setting
global configuration
Creating
Menus
·
Adding
navigation menus
·
Creating
sub menus
·
Maintaining
menus
·
Linking
menus
·
Deleting
menus

Working
with Modules
·
Creating
sidebar modules
·
Configuring
modules
·
Creating
login modules
·
Creating
breadcrumbs modules
·
Working
with other modules
Using
Components
·
Adding
contact us page
·
Adding
polls
Users
·
Adding
users
·
User
permissions
Using
Templates
·
Working
with templates
·
Choosing
different templates
·
Adjusting
templates
Extending
Joomla!
·
Using
plug-in
·
Using
extensions
·
Go
Live

Submission Requirements

Your solution
Your solution should conform to the guidelines laid out in Summers, J
& Smith, B 2010, Communication skills handbook, 3rd edn, John Wiley
& Sons, Milton, Queensland.
Cautions

Originality of
submission

·This assignment must be the expression of your own work. It
is acceptable to discuss course content with others to improve your
understanding and clarify requirements, but solutions to assignment questions
must be done on your own. This also means that it is not sufficient to merely
paraphrase the entire assignment content from a textbook or other source. Your
assignment answers need be a reflection and synthesis of your research of the
associated topics. This should be evident in your annotated bibliography.

·You need to demonstrate your understanding of associated
topics for each assignment. You must not copy from anyone, including tutors and
fellow students, nor provide copies of your work to others. Assignments that do
not adhere to this requirement will be deemed as being the result of collusion
or plagiarism. This may lead to severe academic penalties as outlined in
Academic Regulation 5.10 of the USQ Handbook. It is your own
responsibility to ensure the integrity of your work. Refer to the Faculty of
Business policy for further details.

·An indiscriminate overuse of incorrectly referenced or
cited web pages in your assignment will result in poor marks.

Late submission of
assignment work

Late assignments will
be penalised unless permission has been granted by the course leader BEFORE the
assignment due date. Late assignments may be penalised by reducing the
allocated mark by 5% per day late.

Other submission requirements

1)
Formatting
a.
Page size
should be A4. Allow for TOP MARGIN – 2.5 cm; BOTTOM MARGIN –2.5 cm; SIDE
MARGINS – 2.5 cm
b.
Major
headings should be in upper case, 14 point Times New Roman Bold
c.
Minor
headings should be in lower case, 12 point Times New Roman Bold
d.
Body text
should be formatted to 12 point, Times New Roman
e.
Use single
or one and half line spacing
f.
Assignments
should be in one of the following formats:

i.
Microsoft
Word (2010)

ii.
Microsoft
Word (2007)

iii.
Rich Text
Format (RTF)

iv.
Portable
Document Format (PDF)

2)
BEFORE
submitting your FINAL version of the assignment to the online submissionsystem
(EASE) you must upload your draft copies to the online TURNITINsystem
(seethe course StudyDesk for details on accessing and using the TURNITIN
system).
a. TURNITIN producesan Originality Report that shows your overall
similarity index. If the index is less than 25 percent, your assignment is
considered to be plagiarism-free. If not, you will have to rework your
assignment, using the feedback in the Originality Report as a guide, and then
resubmit it to TURNITIN for another round of checks until you are satisfied
that it meets the requirements.

3)
The file
naming guidelines are as follows:
a.
It is
important that you use this convention to ensure that assignments can be
tracked:Familyname_studentnumber_CIS8100_A2_XXXXXXXXX
b.
Replace ‘familyname’
with YOUR family or surname
c.
Replace ‘studentnumber’
with YOUR student number (which starts with ‘00’)
d.
Replace
‘XXXXXXXXXX’ with

i.
Task 1

ii.
Task 2

iii.
Task 3

iv.
TURNITIN

4) Once you have obtained a plagiarism-free assignment you should submit
the Originality Report (in pdf format) along with your FINAL assignment (in
WORD or pdf format) electronically through the online assignment submission
system (EASE). No hardcopy
submissions will be accepted. See the course StudyDesk for instructions on
uploading your assignment.

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