MBA 5501 Unit VII Case Study And Unit VII DQ

| November 9, 2018

MBA5501 Unit VII Case Study And Unit VII DQMBA 5501 Unit VII Case Study
Deliverable for
each case study: Respond to each of the questions following your chosen case
study in the book using both theory as well as practical managerial thinking.
Support should include not only the textbook but supplemental sources as well.
The use of correctly formatted in-text citations and a minimum of three sources
that are no more than five years old are required (one of which may be your
textbook). Locate the reference page at the end of your case study analysis.
Length should be minimally 400 words.

Unit VII Case
Study

Evaluate
Gillette on page 532 of the textbook. Respond to each of the questions using
theory as well as practical managerial thought with a minimum of 400 words. In
order to support your academic writing, remember to use correctly formatted
in-text citations within your responses and a minimum of three sources included
on the reference page.

OR

Evaluate Red Bull on page 498 of the textbook. Respond to each of the
questions using theory as well as practical managerial thought with a minimum
of 400 words. In order to support your academic writing, remember to use
correctly formatted in-text citations within your responses and a minimum of
three sources included on the reference page.

1.
What are Red Bull’s greatest
strengths and risks as more companies (like Coca-Cola, Pepsi, and Monster)
enter the energy drink category and gain market share?
2.
Should Red Bull do more traditional
advertising? Why or why not?
3.
Discuss the effectiveness of
Red Bull’s sponsorships, for example, Bull Stratos. Is this a good use of Red
Bull’s marketing budget? Where should the company draw the line?

OR

Evaluate Target
on page 499 of the textbook. Respond to each of the questions using theory as
well as practical managerial thought with a minimum of 400 words. In order to
support your academic writing, remember to use correctly formatted in-text
citations within your responses and a minimum of three sources included on the
reference page.

OR

Evaluate
Research in Motion on page 592 of the textbook. Respond to each of the
questions using theory as well as practical managerial thought with a minimum
of 400 words. In order to support your academic writing, remember to use correctly
formatted in-text citations within your responses and a minimum of three
sources included on the reference page.MBA 5501 Unit VII Discussion Board QuestionThe Marketing Memo on page 577 in your textbook entitled “How To Run A Successful Brainstorming Session” outlines eight ground rules that experts feel ensures success. What additional two ideas can you add to the list that will promote a successful outcome? Be creative in your answer.

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