Introduces the company background and industry •

| February 1, 2018

Introduces the company background and industry • Identifies and differentiates 3 customer segments and profiles (with personas) • Connects customer experience maps with an updated business value proposition for each segment or customer profile • Takes the Voice of the Customer (VOC) and customer feedback obtained from research into account in forming the experience strategy hi i wanna 11 slides.. its a group presentation ,only these 4 topics are in the part.

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