In the hotel business, you are accommodating a variety of travelers with various demands,needs and expectations.

| February 14, 2018

In the hotel business, you are accommodating a variety of travelers with various demands,needs and expectations. Delivering a consistent and distinctive customer experience in a highly competitive environment is a central concern for managers of hotels. Your task in this assessment is to investigate what international hotel companies are doing to enhance their guest experience; what strategies brands are using to stay ahead of the pack; and what global trends are affecting consumer behavior worl …

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