embry-riddle mgmt311 module 8 and module 9 discussion latest 2015 july

| June 1, 2016

Question
8.3 – Discussion: Science of Shopping
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In Chapter 13, we learned about the growing importance of retail technology and retail atmosphere. The following activity addresses the increasing demand retailer’s face at the store level and how they are using atmosphere to boost their sales. View the video provided by MSN Video titled, The Science of Shopping. Note: It has an opening advertisement prior to the feature video.

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After viewing the segment, post your thoughts and discuss them with your classmates.

Do you feel atmosphere creates an environment for your Retail Purchases? Why?
Do you feel the aura and aromas within a retail store make your shopping experience more satisfying?
Requirements:

It is expected that you answer each initial discussion question/thread with one paragraph in length.
Initial posting must be done by the 4th day of the module week.
Respond to at least two of your peers’ postings/threads in an open and constructive dialogue as well as one reply to your instructor.
You must adhere to APA writing style conventions if you use material from either textbook or outside sources.
This discussion is a graded activity. Use the rubric provided as a guide when completing this activity.

9.1 – Discussion: Reflection
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This course covered many subject areas pertaining to the principles of marketing.

Discuss three key concepts that you found to be the most beneficial.
Discuss three marketing concepts you learned from the Marketplace Live simulation that you can apply to your current career and/or business. Explain in detail and provide real-world examples.
Has the information changed your outlook as a consumer, business owner, and/or student? Explain.
Requirements:

It is expected that you answer each initial discussion question/thread with one paragraph in length.
Initial posting must be done by the 4th day of the module week.
Respond to at least two of your peers’ postings/threads in an open and constructive dialogue as well as one reply to your instructor.
You must adhere to APA writing style conventions if you use material from either textbook or outside sources.
This discussion is a graded activity. Use the rubric provided as a guide when completing this activity.

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