Effective Customer Management

Godsell (2012) identified seven steps to developing a segmented supply chain. Davis (2010) traces Dell Computer’s “Transformative journey” through the process. Please read both articles carefully, then write an essay explaining:• The situation Dell found themselves in before attempting SC segmentation• The extent to which Dell’s experiences can be explained in terms of Godsell’s seven steps.• Which activity at Dell corresponded to each of Godsell’s steps.• What benefits Dell derives from SC segmentation.Feel free to use, as appropriate, other sources related to SC segmentation and Dell.Assignment Expectations• Write a well-constructed essay. Feel free to use tables and bulleted lists, if appropriate.• The readings do not provide specific answers. You will need to “fill in the gaps,” using your understanding of the material presented in the module, and the background sources.• Style and format must comply with the Writing Style Guide. (TUI Guide, n.d.) This is not an English course; however, errors in spelling, grammar and style will be penalized.• Provide citations and references. Use of APA style is encouraged, but not required. Please see the TUI Writing Guide, or visit the Purdue Online Writing Lab (OWL, 2015).• There is no page requirement. Write what you need to write, neither more nor less.References:Caplice, C. (2006). Supply chain fundamentals and segmentation analysis. Retrieved on 21 Feb 2015 from http://ocw.mit.edu/courses/engineering-systems-division/esd-260j-logistics-systems-fall-2006/lecture-notes/lect2.pdf.*Aneesh, P. (2014). Case study on Amazon.com’s supply chain management practices (Slideshare). Retrieved on 6 June 2018 from http://www.slideshare.net/aneeshp1/case-study-on-amazoncoms-supply-chain-management-practices Childerhouse, P., Aitken, J. and Towill, D.R. (2002). Analysis and design of focused demand chains. Journal of Operations Management, Vol. 20 No. 6, pp. 675-89. Retrieved on 6 June 2018 from the Trident Online Library.Davis, M. (2010). Case study for supply chain leaders; Dell’s transformative journey through supply chain segmentation (Gartner: G00208603). Retrieved on 6 June 2018 from http://www.johngattorna.com/documents/Dell_Case_study_for_supply_chain.pdf Godsell, J. (2012). Thriving in a turbulent world: The power of supply chain segmentation. Retrieved on 6 June 2018 from http://www.som.cranfield.ac.uk/som/p17887/Think-Cranfield/2012/August-2012/The-Power-of-Supply-Chain-Segmentation Godsell, J., Diefenbach, T., Clemmow, C., Towill, D. and Christopher, M. (2011). Enabling supply chain segmentation through demand profiling. International Journal of Physical Distribution and Logistics Management, vol. 41, no. 3, pp296-314.

Order your essay today and save 20% with the discount code: ESSAYHELP

Place your order
(550 words)

Approximate price: $22

Calculate the price of your order

550 words
We'll send you the first draft for approval by September 11, 2018 at 10:52 AM
Total price:
$26
The price is based on these factors:
Academic level
Number of pages
Urgency
Basic features
  • Free title page and bibliography
  • Unlimited revisions
  • Plagiarism-free guarantee
  • Money-back guarantee
  • 24/7 support
On-demand options
  • Writer’s samples
  • Part-by-part delivery
  • Overnight delivery
  • Copies of used sources
  • Expert Proofreading
Paper format
  • 275 words per page
  • 12 pt Arial/Times New Roman
  • Double line spacing
  • Any citation style (APA, MLA, Chicago/Turabian, Harvard)

Our guarantees

Delivering a high-quality product at a reasonable price is not enough anymore.
That’s why we have developed 5 beneficial guarantees that will make your experience with our service enjoyable, easy, and safe.

Money-back guarantee

You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.

Read more

Zero-plagiarism guarantee

Each paper is composed from scratch, according to your instructions. It is then checked by our plagiarism-detection software. There is no gap where plagiarism could squeeze in.

Read more

Free-revision policy

Thanks to our free revisions, there is no way for you to be unsatisfied. We will work on your paper until you are completely happy with the result.

Read more

Privacy policy

Your email is safe, as we store it according to international data protection rules. Your bank details are secure, as we use only reliable payment systems.

Read more

Fair-cooperation guarantee

By sending us your money, you buy the service we provide. Check out our terms and conditions if you prefer business talks to be laid out in official language.

Read more