BUSA 435 SWOT Analysis Paper (2015)

| June 11, 2016

Question
SWOT Analysis Paper

Using knowledge gained from this course and previous coursework, conduct an internal and external environmental analysis for your proposed business. Using the information obtained from your internal and external analysis, create a summary of your findings. Your environmental analysis should take into account, at a minimum, the several factors. For the internal forces and trends consideration identify one primary strength and weakness. For the external forces and trends consideration identify one primary opportunity and threat.

· External forces and trends considerations:

Legal and Regulatory, Global, Economic, Technological, Innovation, Social, Environmental,

Competitive Analysis

· Internal forces and trends considerations:

Strategy, Structures, Processes and Systems, Resources, Goals, Strategic Capabilities, Culture,

Technologies, Innovations, Intellectual Property, Leadership

Prepare a five page paper (excluding the title page, abstract and reference page) in which you analyze at least six of the forces and trends (three internal and three external) from the aforementioned list. Your analysis must include economic as well as legal and regulatory forces and trends (as two of the six required forces). Your paper should identify the major decisions and recommendations for your selected forces and trends, which may need to be considered for your business.

Be sure to include the title page, running head, abstract and conclusion header in your paper. Also, for this SWOT Analysis Paper the use of headings (level one and level two) are required.

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