Bead bar is a company which specializes in making beads jewellery for the customers. They have three divisions’ namely studios, franchises and bead bar on board. The E-Commerce site would enable all its customers and employees to collaborate evenly for synchronization of activities and operations. The customers get a chance to design their own jewellery using the beads of different dimension and nature so that it is completely custom-built and inline with their preferences. The employees in turn get all the proposed designs and contact customers for their info and other details.
The e-commerce site would arrange for online payments and delivery of ones products safely with ease. E-Business for Bead Bar: Bead bar is expanding its wings in the market and wishes to capture the eyes of the customers at large. Building an e-commerce would make the Bead Bar stores to be in synchronization with resources and would be able to capture the essence of internet. Connecting all its stores and departments always forms a crucial portion for sharing information and quickening its operations.
An intranet in place would facilitate all the connection of all its departments and divisions but would incur extra costs for getting the large bulk of customers all over the world. It is on a mission to cater its jewellery services to all and decided to make facility for online payments and delivery. The primary component is that the customers must be facilitated to make their own designs and are able to do that at anytime at their own convenience. They are provided with several options to pick and choose several options for making and designing their own product.
Furthermore the site would be able to allow purchase options for the clients so that they can order their designed products and purchase it online. Delivery options are also facilitated at the site. Bead Bar can use e-business to market their website in other commercial sites for providing the customers with enough knowledge about their services and facilities it provides. It can cater to the entire world to fetch customers. Its online presence would create an anytime anywhere environment for accessing its services by the customers. Tracking the orders online and updating of inventories would be quite possible for Bead Bar.
Time and effort would be capitalized for every customer and employee for making their operations planned, organized and decisive. The customer would also be freed from location dependent problems and Bead Bar in turn would create a world class facility for every customer giving them a feeling that the entire store is for them and they would get equal assistance and status in getting any services from the enterprise. Building an e-business also helps them to cater to large number of customers at the same time with no problems of call-waiting and poor support for orders.
The online store would take that all relevant information is put up and make each customer feel that they own the store. Technology The technology required for the Bead Bar to become an e-business would require the creation of a website which would bring every resource in one page. The site must envelope all the company details and features which would provide enough background for every service the company is rendering and the striking features which make it unique in the internet marketplace in its own segment.
The primary requirement is the creation of website which would include all the web technologies like HTML, DHTML, XML, ASP, JSP, PHP and may others. HTML and DHTML would be required to create the static and dynamic pages respectively. Other technologies like XML, JSP and others would be required for fetching data from a warehouse and provide dynamic updation of information. These are established standards for creating a website. Once the website details are figured out one requires figuring out the entities of the system, both internal and external entities, so that their association is mapped.
Once all the entities are found and decided upon, the properties of the entities are established, meaning their attributes which define the entities. Once the planning and analysis stage is done the association is mapped into a schema diagram and relations are normalized and then inputted into the database. A RDBMS such as DB2, Oracle, SYBASE or any other can be used to create the database. Connecting databases with the site is the next step where PHP and other technologies can be used. The Java technologies and other server technologies are used so that they facilitate making the online payments and delivery information’s (Cooke, 1997).
The above discussed technologies would provide enough content to describe and market the company services and features. It would also facilitate necessary dynamic updations, make arrangements for designing their own jewellery and facilitate payment procedures and delivery options. Website traffic Website traffic is defined in the sense of generating clicks on the website and actions taken. It is also taken for the path traveled by the customers in the website. The following can be attributed for making the website traffic smooth and consistent:
• Creating publicity in other sites as flash images • Giving promotion offers and discounts • Offering seasonal packages in jewellery by experts • Online support and chat facilities with the experts in design and organization • Offering more options in custom design in terms of other related items and accessories Electronic payment capabilities The online payment capability for the Bead Bar is taken care well in the e-commerce site. The use of secure socket layer (SSL) technology is used for facilitating the secure means of payment and encryption of data.
The use of secure connections would make sure that data is exchanged with ease and online databases must be adjusted well in accordance to handling credit card and other financial information of the customers. Encryption The encryption of the information presented in the website and the handling of financial information for verification and payment is done through the use of encryption techniques so that it is not stolen in the process for malicious intent and the customer is also safe and has no worries for any misuse of information.
The financial data is encrypted for changing their content when transferring them to other sites for checking purposes. All such personal data and preferences are also tracked and kept in an encrypted form so that they are not prone to changes or modifications. Conclusion The recommended technological suggestions would make Bead Bar to establish them well in the e-business and make sure customers’ and other agents maintain their level of trust.
The usability features would make the site in accordance to the best of standards and make sure that every resource is captured and nurtured well. The web technologies would bring all the divisions of the company on the same page and synchronize all the activities and the life cycle efficiently function. References / Bibliography Cooke, M. (1997). Java e-commerce: technologies for distributed enterprise computing. Lynch, P. & Horton, S. (1999). Web Style Guide, Basic Design Principles for Creating Web Sites.