Background, introduction and importance of company to the Australian and internationalbusiness landscape: (10%)Focus on worldwide Ecostore and funnel it down to Australian base Research, analysis and discussion of sustainability related strategies and issues:

| August 14, 2017

Length: 800 Quality words Submission method options Interact2 Blog Task Write a Blog on IMC addressing the following topics: In your own words, define and discuss IMC using your text and at least 4 other academic resources (i.e. academic journals etc.) Briefly discuss how IMC has been utilised well using 2 Australian organisations of your choice. Discuss how IMC plays a significant role in the overall marketing and business strategy Ensure you define IMC using theory and research (to support you …

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