After studying this chapter you should be able to: 1. Understand differences between exporting, contractual and investment modes. 2. Distinguish between direct and indirect exporting modes. 3. Describe and understand four main entry modes of indirect exporting,

| November 29, 2018

After studying this chapter you should be able to: 1. Understand differences between exporting, contractual and investment modes. 2. Distinguish between direct and indirect exporting modes. 3. Describe and understand four main entry modes of indirect exporting, four main forms of direct exporting, and two main modes of cooperative exporting and main contractual and investment modes of entry. 4. Discuss the advantages and disadvantages of the main entry modes

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