1. Review ONE of the following websites and the digital strategy (including social media platforms) implemented by the brand: http://www.theiconic.com.au https://www.vegemite.com.au https://www.haighschocolates.com.au https://www.kogan.com/au/ 2.

| February 7, 2018

1. Review ONE of the following websites and the digital strategy (including social media platforms) implemented by the brand: http://www.theiconic.com.au https://www.vegemite.com.au https://www.haighschocolates.com.au https://www.kogan.com/au/ 2. Identify and describe the customers and divide them into three key market segments. 3. Identify the favourite social media platforms for each of the market segments (even if these aren’t …

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